Swim meets haven’t changed in decades.
Stopwatches, paper slips, delayed results.
Parents sit for hours and still leave without knowing how their kids swam.
It doesn’t have to be this way.
Manual timing, runners, and data entry slow everything down.
Results reach families late—or not at all.
Legacy software ties teams to old laptops and file shuffling.
Long event orders try to cram “nine days of championships” into one night.
Parents lack real-time info and feel left in the dark.
“We’ve always done it this way.”
Gatekeepers value control over change.
Pride in old processes makes new ideas feel like a threat.
Large leagues stall out in politics and complexity.
High frequency, short duration. More meets, 45–60 minutes each.
One device runs it. Timing, officiating, and results on phones.
No paper. No runners. No manual data entry.
Instant fan experience. Live results and schedules for parents in their pocket.
Volunteers connect with people, not process. Greet, support, build community.
New families join every season. They need:
When is my kid swimming?
How did they do?
What’s the score (if scored)?
When does this end?
Give them live answers during the meet.
Make them feel part of the community from day one.
One system for entries, timing, and results.
Zero file exports and imports.
Less admin, more coaching
Use willing hands to welcome families and cheer swimmers.
Build culture, not clipboards.
Participation drops when meets are long, confusing, and opaque.
Simpler operations raise retention, volunteer return, and referrals.
Leagues that modernize grow. Leagues that don’t, shrink.
Cut the event order. Run themed meets (e.g., “Breaststroke Night”) in 45 minutes.
Go paperless. Timing and DQs on phones. Instant results.
Publish live info. Heat, lane, results, meet progress, and ETA to finish.
Onboard parents. Short how-it-works guide right in the app.
Right-size the league. Under 20 teams makes decisions and change easier.
Retire legacy rituals. Keep the spirit; drop the friction.
"You don’t grow a sport by clinging to clipboards and stopwatches.”
“High frequency, short duration beats low frequency, all-night marathons.”
“Technology isn’t about convenience. It’s about keeping families in the sport.”
If we designed swim meets today, they wouldn’t look like they do now.
They would be fast, weekly, and fun—run from the device in your pocket.
Parents would follow in real time. Coaches would coach.
Volunteers would build community. Kids would want to come back.
Change isn’t scary. It’s overdue.
Let’s make the meet experience match the passion we already have for the water.
Want to know how optimized your team is for growth?
Take our Swim Team Quiz and see what’s possible.
Let’s build a swim culture where kids don’t just swim—they race.
The future of swimming starts now.